TROVE Media + Marketing

Find what
matters.
Make it impossible
to ignore.

A media and marketing agency for companies and leaders with a bigger public story to tell.

Start a conversation See what we do

Most companies do not have a visibility problem. They have a clarity problem.

B2B Tech Healthcare Beauty Fashion Nonprofit Cybersecurity Startups Entertainment Sports Lifestyle HR + L&D

Who we are for

You come to us when the market hasn't caught up yet.

You can have the expertise, the proof, the product, the mission — and still struggle to explain why people should care right now. Once the story is sharp, everything else has something to move.

You are doing important work, but the market has not caught up.

Your founder or executive should be more visible, but the message is unclear.

Your story sounds like everyone else's.

You earned attention once, but need a system to keep it moving.

You are entering a bigger stage and need to look, sound, and move like it.

What we do

Media. Influence. Marketing.

We build visibility from the inside out. First the story. Then the media, influence, and marketing that move it.

01

Media

Press strategy and stories built for the right outlets, platforms, and moments.

  • Earned media strategy
  • Press outreach and pitching
  • Podcast booking and strategy
  • Launch visibility
  • Crisis communications
  • Influencer integration
02

Influence

Help leaders become known for the right things, in the right rooms.

  • Executive visibility strategy
  • LinkedIn and content strategy
  • Speaking and panel placement
  • Bylines and ghostwriting
  • Point of view development
  • Thought leadership programs
03

Marketing

Campaign structure that keeps the story working after the first hit.

  • Campaign strategy and planning
  • Content and launch plans
  • Event production
  • Amplification and distribution
  • Audience-building
  • Reporting and measurement

How we operate

Human judgment.
AI-powered speed.

We use AI to move faster and research deeper. The strategy, relationships, and editorial judgment stay human. Technology sharpens the work. It does not replace the instinct required to know what will actually land.

Faster research Sharper pitches Real-time monitoring Custom client tools Smarter briefing Content amplification Rapid response Interactive reporting

How we work

Find the thing.
Make it matter.
Make it move.

Every engagement starts with one question: what is the thing worth paying attention to? Everything else is built around the answer.

01

Find the thing

We uncover the story, proof, or perspective that gives people a real reason to care. Most companies are sitting on it.

02

Sharpen the message

We shape the point of view so it connects to what people are already thinking, talking about, or ready to hear.

03

Build the system

Media, influence, and marketing that move the story beyond the first placement and keep it working.

04

Keep it moving

We track visibility, credibility, and momentum — and adjust to keep the story gaining traction.

Trusted by

Jellyfish●Estelle Colored Glass●Ascential Digital Commerce●Mielle Organics●Zoom●Avantra●Patientory●Farm to Plate●Ciklum●Autotask●COOP by Ryder●GenesisCare●Vensure Employee Solutions●Ocean City Jazz Festival●Ocean City Beach●
Jellyfish●Estelle Colored Glass●Ascential Digital Commerce●Mielle Organics●Zoom●Avantra●Patientory●Farm to Plate●Ciklum●Autotask●COOP by Ryder●GenesisCare●Vensure Employee Solutions●Ocean City Jazz Festival●Ocean City Beach●
Tawanda Carlton

About the founder

Tawanda
Carlton

Founder, TROVE Media + Marketing

Tawanda Carlton founded TROVE after 15 years of seeing the same problem: companies often have the substance, but not the story system to make people care.

With experience across journalism, agency, and in-house communications, she brings editorial instinct, media strategy, and executive counsel to every engagement.

Her work spans B2B technology, cybersecurity, beauty, healthcare, nonprofit, entertainment, and startups at every stage of growth.

hello@trovecommunications.co

Let's find what matters.

If the market hasn't caught up to your work yet, let's change that.

Start a conversation hello@trovecommunications.co